About GBP SEO Tools
Local SEO audits and rank trackers built by a small team on live Google data and deterministic checks, not a vague grade with no explanation.
Most local businesses can't tell why a competitor outranks them in the Google Maps local pack. The listing looks complete: name, hours, photos, a handful of reviews. But "looks complete" and "ranks well" are two different things, and the gap between them is usually invisible until someone actually checks.
GBP SEO Tools started as exactly that check. The audit reads a business's live Google Business Profile data and scores it against the signals that actually affect local search visibility, not a generic checklist. The full audit goes further: where the business actually ranks in the local pack from five points around its own location, what themes are showing up across its real reviews, whether anything in its profile risks a Google policy flag, and a prioritized, business-specific list of what to fix first.
Every check is deterministic, built from the same live Google Places data any customer searching that business would see. The AI layer only writes the plain-English summary on top of results that are already computed, it explains the findings, it doesn't decide them.
Built to Help, Not to Sell You Something
GBP SEO Tools started as a genuine attempt to give business owners a straight, specific answer about their Google Business Profile, something better than a vague score with no explanation. That's still the whole point today.
It works the same way whether you're checking your own listing or you run an agency managing dozens of client accounts. Run it once per business, get a prioritized list of what to fix first, keep the PDF, no retainer, no recurring charge. If it helps you rank higher, win a pitch, or hand a client something they can actually act on, that's exactly what it's for.
A Small Team, Not an Agency
We run this audit ourselves, no account managers, no upsell calls, no layers between you and the people who actually built the check. Every part of it, category accuracy, review patterns, citation presence, local pack ranking, is built and maintained by the same team, not outsourced, not templated from some other agency's playbook.
The audits are one-time payments: no subscription, no sales call, no agency markup. The rank trackers are month-to-month plans you can cancel anytime, with a free plan to start.
This isn't an agency pretending to be an enterprise SEO department. It's one audit, real Google data, and an honest answer about what's actually holding your listing back, including the parts it can't check (you'll see those called out too, not hidden).
Our SEO Audit Tools
Start here to find what to fix. The GBP audit was the first tool, not the only one: the website audit checks the on-page and technical signals your Google Business Profile can't see, and the keyword finder shows what customers in your city search for.
Google Business Profile Audit
Score your Google Business Profile listing and get a full profile and NAP audit.
Local SEO Website Audit
Scan your website's local SEO signals: on-page, technical and schema. $4.99 per report, no signup.
Local SEO Keyword Finder
Find local keyword ideas for your business and the city your customers search from.
Our Rank Trackers, GBP Management and Audit Widget
The audits tell you what to fix. Our rank trackers, built into Glocavo, show whether the fixes are working: the Google Maps rank tracker checks your local pack position across your whole service area, the AI visibility tracker shows whether ChatGPT, Gemini and Google AI recommend you, and the SERP tracker follows your organic rankings next to both. GBP management then looks after the profile itself: reviews, posts, photos and the edits Google makes to your listing. For agencies, the audit widget puts the same kind of profile check on your own website and turns visitors into leads.
Google Maps Rank Tracker and Checker
Scan the local pack from a grid of points around your business and see where you rank on every street, not from one spot.
AI Visibility Tracker
See whether ChatGPT, Gemini, Perplexity, Claude and Google AI recommend your business, and who they name instead.
SERP Tracker
Track your organic Google rankings next to your map rankings, with competitor alerts and Search Console built in.
GBP Management
Reply to reviews, schedule posts and photos, and catch the edits Google makes to your listing, from one daily screen.
Audit Widget
Put a Google Business Profile check on your agency website. Visitors see their score, get the full report from your email, and land in your leads.

Octavian Ciorici
Octavian Ciorici focuses on local SEO, specifically Google Business Profile optimization and Google Maps visibility. His work centers on the fundamentals that actually move local rankings: category accuracy, review patterns, citation presence across other directories, and where a listing truly shows up in the local pack, not just how complete it looks on paper. He tracks rankings, reviews performance data, and works to close the specific gaps keeping a business from showing up where it matters most, in local search results.
Questions or feedback? Reach us at support@gbpseotools.com.